Occasion Be

Posted By admin On 31/07/22

Find a great selection of plus size evening wear & special occasion wear in our special occasion collection at Talbots! Discover occasion wear & separates to help make your next night out memorable. 66 likes 53 talking about this. ‎لبيع وشراء اى شئ جديد أو مستعمل أعرض اى حاجة عايز تبيعها على صفحتنا مجانا‎.

  • Recipes by Occasion Find the perfect recipe for what's in season where you live. 12 Tasty Nachos Recipes You Need To Try 16 Healthy Winter Recipes.
  • Occasion (third-person singular simple present occasions, present participle occasioning, simple past and past participle occasioned) ( transitive ) To cause; to produce; to induce it is seen that the mental changes are occasioned by a change of polarity.
  • Occasions definition at Dictionary.com, a free online dictionary with pronunciation, synonyms and translation.
Also found in: Thesaurus, Idioms, Wikipedia.

oc·ca·sion

(ə-kā′zhən)n.
1. An event or happening, or the time of an event or happening: On several occasions, we saw him riding a motorcycle.
2. A significant event, especially a large or important social gathering: The reception proved to be quite the occasion.
3. A favorable or appropriate time or juncture: saw the layoff as an occasion to change careers. See Synonyms at opportunity.
4.
a. A cause of or reason for something: a trade disagreement that furnished the occasion for war. See Synonyms at cause.
b. A need created by a particular circumstance: 'He must buy what he has little occasion for'(Laurence Sterne).
5. occasionsArchaic Personal requirements or necessities.
tr.v.oc·ca·sioned, oc·ca·sion·ing, oc·ca·sions
To provide occasion for; cause: 'The broadcast and its immediate aftermath occasioned a cascade of media commentary'(Lewis Sorley).
Idioms:
on occasion
rise to the occasion
To find the ability to deal with an unexpected challenge.
take the occasion
To make use of the opportunity (to do something).
[Middle English, from Old French, from Latin occāsiō, occāsiōn-, from occāsus, past participle of occidere, to fall : ob-, down; see ob- + cadere, to fall; see kad- in Indo-European roots.]
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

occasions

(əˈkeɪʒənz) pl n
2. personal or business affairs
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
Noun1.occasions - something you have to do; 'he minded his own specialized occasions'
business - an immediate objective; 'gossip was the main business of the evening'
Based on WordNet 3.0, Farlex clipart collection. © 2003-2012 Princeton University, Farlex Inc.

Want to thank TFD for its existence? Tell a friend about us, add a link to this page, or visit the webmaster's page for free fun content.
Link to this page:

What is Occasion Segmentation?

Occasion segmentation is the process of dividing the market into groups according to specific occasions related to the customer. Occasion segmentation focuses on slicing the market based on certain specific events during a particular time, when a customer is in a need of a product or a service. This type of segmentation is usually time bound and helps targets those customers who want a certain product for a certain event or occasion.


Occasion Berlingo

Importance of occasion segmentation

Some products or services are seen as being appropriate for a particular situation or occasion. Meaning, that the customer is looking for specific products on specific times or occasions. Occasion segmentation classifies the customers into time bound needs based on some certain important event in a persons life. Such products would be very useful during that particular occasion and would otherwise be irrelevant.

Occasion segmentation is one of the different ways of carrying out behavioral segmentation, as it uses the customer's buying behavior pattern of buying on occasions. Behavior segmentation is one of the four types of market segmentation.


Occasion segmentation is primarily divided into three types:

1. Occasions for all or universal - These are certain events which happen for everyone around the world. Companies can use this time period and can cater to the needs of the customers.

2. Regular personal occasions - Certain important events occur regularly for people. Occasion segmentation helps identify those customers with a specific need during these events and can be targeted easily

3. Rare personal occasions- Some events happen very rarely for a customer but can be extremely important. Hence companies focus on targeting those customers who can buy their products or service during that particular occasion.

Occasions Catering


Occasion segmentation examples

1. Universal occasions- There are certain events which help companies target customers. Events like Christmas, Diwali, Easter is a good opportunity for chocolate companies to aggressively promote their products. Another example is during football world cup, companies selling footballs, merchandise etc can use occasion segmentation to tap the market better

2. Regular personal occasions - Events like a person's birthday or anniversary occur regularly. These are targeted by companies making cakes or gift items. Tour and travel companies often give discounts to couples travelling for their anniversary

3. Rare personal occasions- One of the major rare occasion in a person's life is their wedding. Occasion segmentation is done by wedding management companies, bridal dress brands, companies offering honeymoon packages, banquet halls etc.

Occasion Belts

Hence these are some examples where occasion segmentation is used to target customers effectively.

This article has been researched & authored by the Business Concepts Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse the definition and meaning of more similar terms. The Management Dictionary covers over 2000 business concepts from 6 categories.

In occasion or on occasion

Search & Explore : Business Concepts

IMPORTANT DEFINITIONS
DEFINITION CATEGORIES:

Share this Page on: